Episode 68

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Published on:

6th Jun 2015

68. It's time to get social

In this show I talk about how we can all benefit by being more 'sociable' on LinkedIn but first, lets cover this weeks newsNews LinkedIn group ownership protected in US legal case Strange LinkedIn profile phrases spoken by actors in this video LinkedIn invitations 'reason' can be seen after all, it's in the archive folder! LinkedIn Stock rallies this week. LinkedIn's weird New York office Does this new LinkedIn group indicate that groups are safe for now? Glitch alert! Viewer numbers are not showing in LinkedIn posts Are LinkedIn disconnecting us? Let me know if this has happened to you. Customized invitations are now seen on the mobile app, but still not on the desktop shortcut.screenshot2015-06-03_07-36-07_am.pngCommentary Are you being 'sociable' on LinkedIn? A recent survey conducted by Pew Research Center found that only 13 percent of LinkedIn users engage with the site on a daily basis. What holds us back from engaging with people? I believe everyone will get more out of LinkedIn when we can all 'ease up' and start chatting to each other more.Questions Will purchasing premium accounts for our staff allow us to retain ownership of their accounts if they leave? ANS = No! This is not possible with any level of LinkedIn premium or corporate account. LinkedIn Recruiter does allow the retention of messages but never connections. My advice is to ask departing employees to download their connections for retention by the company, that way both parties get to keep the data.

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This show was created by the original host of the show, Mark Williams.

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About the Podcast

Informed: the podcast for LinkedIn® users

A podcast for anyone interested in LinkedIn® best practice

"Informed" is for you if you'd like to understand more about how LinkedIn works so that you can be an effective user of the platform.

It's hard to know whom to believe with so many self-appointed gurus out there telling you the latest hacks for going viral and earning 7-figure deals. And even LinkedIn's own publications often don't speak to the reality of using the platform.

But for those who see past superficial promises and sanitised reports, this podcast provides evidence and thoughtful opinion. With a track record of more than 10 years of sensible, no-nonsense advice about honest best practice for LinkedIn, Informed is a trusted source of insight by many thousands of regular listeners.

The show was created by Mark Williams, who's affectionately known as "Mr LinkedIn". Mark retired in late 2025 and handed over the reins of the show to John Espirian, the relentlessly helpful® LinkedIn nerd. John is a LinkedIn trainer and consultant, the founder of the Espresso+ community, the creator of the UpLift Live conference (the UK's original event dedicated to LinkedIn best practice), and the author of the personal branding handbook Content DNA.

John's reputation is for getting to the point and for not being a salesy douche canoe, so you can expect short, sharp episodes with zero ads or sponsored slots. This also is NOT an interview show, so if you've read this far then please don't pitch yourself for a guest appearance. However, you're welcome to get in touch if you have a LinkedIn question you'd like John to cover on the show. (To do that, search for the "Informed podcast" company page on LinkedIn and send a message.)

This podcast is not affiliated with, endorsed by or approved by the LinkedIn® corporation. John Espirian is an independent trainer and does not work for LinkedIn® – while it would be great to have LinkedIn's endorsement, the show's independence from the corporation means you, the listener, are never fed an airbrushed political spiel.

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About your host

John Espirian

Relentlessly helpful® LinkedIn® nerd, trainer and consultant who specialises in LinkedIn best practice for individuals, small businesses and corporates. I wrote the personal branding handbook Content DNA, I founded the Espresso+ online community for small business owners and I'm the creator of the UK's original independent conference on LinkedIn best practice, UpLift Live.