Episode 78

full
Published on:

15th Aug 2015

78. What is a connection to you?

News

  • Group Managers can now send unlimited messages to their members in the 'participants' section.
  • LinkedIn release information from their economic graph regarding job migration.
  • LinkedIn joins up with that famous 'great leader'(?) Alex Ferguson to find great British business leaders (and help promote Ferguson's book!).
  • Blabbing with Blam.im. Krishna De has created some excellent instructional videos on blabbing here.
  • You can now buy .grip domains but LinkedIn.gripe is not available.
  • SSI update, I think that to improve my 'Engage with Insights' score the following four areas are important
  • Status updates and published posts
  • Comments and likes of both the above
  • Discussion activity in groups
  • InMail response rates

Commentary



  • What is a connection and does this change over time? The following post from a senior executive at Facebook got me thinking.





  • Is trimming your connections a good idea? I can see how it would help with engagement and that is a very important aspect of using LinkedIn but it would also reduce your opportunity for introductions. What do you think? Ping me your thoughts at mark@linkedinformed.com.



  • Here a classic example of the lowering of standards on LinkedIn. Should company profiles like this be permitted on a B2B professional network? (explicit warning)


  • Question


  • I have two profiles on LinkedIn, the one I don't use only has three connections. How can I close this account?


  • ANS = see below, you go to your settings under the 'Account' tab




  • My question for you;


  • How many 'Interesting' quotes did I get away with?


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Mentioned in this episode:

This show was created by the original host of the show, Mark Williams.

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About the Podcast

Informed: the podcast for LinkedIn® users
A podcast for anyone interested in LinkedIn® best practice
"Informed" is for you if you'd like to understand more about how LinkedIn works so that you can be an effective user of the platform.

It's hard to know whom to believe with so many self-appointed gurus out there telling you the latest hacks for going viral and earning 7-figure deals. And even LinkedIn's own publications often don't speak to the reality of using the platform.

But for those who see past superficial promises and sanitised reports, this podcast provides evidence and thoughtful opinion. With a track record of more than 10 years of sensible, no-nonsense advice about honest best practice for LinkedIn, Informed is a trusted source of insight by many thousands of regular listeners.

The show was created by Mark Williams, who's affectionately known as "Mr LinkedIn". Mark retired in late 2025 and handed over the reins of the show to John Espirian, the relentlessly helpful® LinkedIn nerd. John is a LinkedIn trainer and consultant, the founder of the Espresso+ community, the creator of the UpLift Live conference (the UK's original event dedicated to LinkedIn best practice), and the author of the personal branding handbook Content DNA.

John's reputation is for getting to the point and for not being a salesy douche canoe, so you can expect short, sharp episodes with zero ads or sponsored slots. This also is NOT an interview show, so if you've read this far then please don't pitch yourself for a guest appearance. However, you're welcome to get in touch if you have a LinkedIn question you'd like John to cover on the show. (To do that, search for the "Informed podcast" company page on LinkedIn and send a message.)

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John Espirian

Relentlessly helpful® LinkedIn® nerd, trainer and consultant who specialises in LinkedIn best practice for individuals, small businesses and corporates. I wrote the personal branding handbook Content DNA, I founded the Espresso+ online community for small business owners and I'm the creator of the UK's original independent conference on LinkedIn best practice, UpLift Live.